At Northern Hunting we do things differently! We are not restricted by norms and unwritten rules, but instead do exactly what we think creates the best user experience, the best products and the cheapest prices, taking into account the high quality of Northern Hunting products. We simply believe that something is missing in the hunting sector – a development that most other sectors have already gone through!
It is rare in the hunting sector for hunting clothes brands to themselves take advantage of the opportunity to sell online as a brand web-store. In the hunting sector, things are generally done in the same way that they have always been done. At Northern Hunting that is something we make sure we don't do!
We have launched Northernhunting.com with the intention of selling products where sensible prices go hand in hand with high quality. This is precisely what is missing in the hunting sector and so we will do everything to convince you that this is just what we are doing. In future, online trading will become more and more important, and with the amazing development in consumer rights that we have gone through in recent years, online trade will become more and more attractive to the consumer. We welcome the fact that any risks of online trading are vanishing!
Physical presence in a new framework
The reasons are many, and the statistics say we increasingly choose the Internet as a marketplace, but this does not mean that we should forget the value of physical presence with invaluable customer contact. It is our view that one does not exclude the other, but it is very important to choose where the main focus should be – for us it is Northernhunting.com. However, we have decided to offer a physical concept that makes it possible for you as a consumer to physically feel and see Northern Hunting products. We call the concept: Hunters' call. With this concept we can come out to you on hunting days when there are a large number of hunters gathered together. You can call 71 99 20 60, and we will agree on a day when we come out to you and show the Northern Hunting collection! The only requirement is that there are at least 15 hunters.
The values of trading at Northern Hunting
Lots of hunting clothes can already be found online! Therefore, the value for you is not that we offer online sales, but rather the way that we do it. We do not compromise on quality to offer you a cheaper product, instead we look at optimizing internal processes and at making the path from raw material to consumer as short as possible. The result is directly reflected in our product prices. We seek to create quality at the top level, while price-wise we want to position ourselves in the segment below the already acclaimed and expensive brands in the sector. We are certainly not the cheapest, and we never will be, but our goal is to be number 1 for the price!
Products that do not look traditional
Northern Hunting has two particular ambitions: 1.) to sell our own hunting clothing through our own online store, and 2.) the desire to create hunting clothes that do not look like the ones your father wore twenty years ago! The fashion industry is booming. Types of fit have been developed and new experimental lines attempted, while in the hunting sector we have making a lot of things in the same way for decades. Northern Hunting is not a fashion store! We never forget that it is the hunt that we are here for and passionate about, but why not make hunting clothes that are smarter and more contemporary than those typically seen in the sector? At Northern Hunting, we intend to present a narrower fit that gets away from the large box-shaped hunting trousers and hunting jackets – that is the mind-set of the last millennium!
As noted several times previously, it is the quality that is paramount! We only develop products with extra high abrasion resistance – therefore we can offer you an extended 5-year warranty on all Northern Hunting products. In this way, we hope to show that it is not just empty words, but that you can actually rely on the high quality of our hunting products. From the point of view of design, we are seeking to make a change from the traditional straight lines to a more organic and experimental collaboration between different sections of the garment. We are looking for lines that meander in and out, independent of whether it is the front or back, in an attempt to create hunting clothes with a total design balance.
Whether we have managed to reflect these values in the products, we leave up to you!
No store without you
The Northern Hunting project has been several years in the making and there have been a great number of twists and turns on the way. But no matter how much we plan and prepare, the future will never be exciting if you are not taken by the idea! Northern Hunting wants to involve you as much as possible in the process, as what is most important for us is that we offer exactly the things that you and other hunters are missing. We love customer contact and with on-line trading as a primary platform, this can be difficult. Call, write, shout, give us good advice, give us a telling off or even a pat on the shoulder, if you so wish! The most important thing is that we have firmly established how much we appreciate it when you contact us. So keep doing it! You are helping us create the perfect online hunting store.